Saturday, October 17, 2009

Verizon Droid Exposed.




Verizon unveiled an ad in tonight's Yankees-Angels game aimed pretty squarely at the iPhone. It is interesting to remember that the Motorola ROKR had Apple iTunes software on it three years ago... and Apple was negotiating to put the iPhone on Verizon (never gonna happen now!) at about the same time.

It also looks like George Lucas is getting some Droid money. You'll notice a “DROID is a trademark of Lucasfilm Ltd. and its related companies. Used under license.” in the materials

We knew Verizon Wireless would soon be throwing caution to the wind in an effort to sway uncommitted smartphone buyers towards Big Red, and it looks like the November-bound Motorola Droid will be VZW's anti-iPhone. The spot, which launched tonight and can be view in its entirety after the break, is a 30 second clip that begins by mocking Apple's cutesy music and iconic font typically seen in iPhone plugs. It reels off a number of things that the iPhone can't do, and then abruptly goes into full-on tease mode by flashing glimpses of a robot-controlled future and a tagline that simply states: "Droid Does." No shots of the actual Motorola Droid (or Sholes, as it was known in the past) are shown, but a dedicated teaser portal has already been erected; through that, we're told that the phone will boast Android 2.0 and a 5 megapixel camera. At this point, we'd say the gloves are definitely off -- AT&T, have anything to say for yourself, or is the iPhone doing just fine on its own?

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